The Daily Bean

Project type

Website Design & Development (Concept)

Brand

The Daily Bean

Industry

Hospitality

Year

2024

Services

Website Design & Development

1) Project Overview

Suplex collaborated with TDB, a premium Indian coffee brand renowned for its feature in The Times of India, to design a user-friendly and visually captivating UI/UX. The project focused on enhancing digital engagement and creating an intuitive experience that reflects TDB's premium essence.

02) User Personas

Suplex conducted in-depth research to identify three key user personas for TDB: the Coffee Connoisseur, the Busy Professional, and the Adventurous Newcomer. By analyzing customer behavior, preferences, and lifestyles, Suplex tailored the UI/UX to meet each persona's unique needs and expectations, ensuring an engaging and personalized user experience.

03) User Flows

Suplex designed a clear and intuitive information architecture for TDB, catering to its diverse audience. The structure includes a dynamic homepage, a seamless shop section, an engaging blog, an insightful about us page, and a user-friendly contact us page, ensuring effortless navigation and an enhanced user journey.

04) Wireframes

Suplex developed detailed wireframes for TDB, laying the foundation for a visually appealing and functional design. These wireframes mapped out the structure and layout of key pages, ensuring a seamless user flow while aligning with TDB’s premium brand identity.

05) Colors & Typography

Suplex carefully curated a sophisticated color palette and typography for TDB, reflecting its premium identity and resonating with its target audience. The design choices balanced elegance and modernity, enhancing brand recognition and creating a visually cohesive digital presence.

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06) Final Screens

Suplex presented the finalized screens to TDB, showcasing a seamless blend of functionality and aesthetic appeal. The designs captured the brand’s premium essence while ensuring an intuitive user experience, receiving positive feedback for aligning perfectly with TDB’s vision and audience needs.

Where We Are?
Let’s Find Out

Dubai

Probox Business Center 1st Floor, 104, Sara Building, Al Garhoud, Dubai, UAE.

India

B-70, Block B, Sector 67, Noida, Uttar Pradesh 201301

What’s Stopping You?

Connect With Us at: rishabh@suplex.design

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